Fashion | August 22, 2018

SS19 Utilitarian

The utilitarian look was born the American Depression era, when women were forced into labor work. It was about rationing what little was available, and yet produce enough material to keep warm and protected.

The utilitarian look doesn’t seem to fade, despite its somber start. But perhaps we can look at it in a better light, now that this trend transitioned into femininity from masculinity. Here’s a look at what indian artisans are doing to mellow down the rugged look of utilitarian to something a little more basic and essential.

Inspired from:


The look is camouflage army gear. We’re seeing the subtraction of elements to create a more essential functionality. Shop ethically sourced fashion from Anomaly.

A modern take on the kurta, this season less shirtdress is crafted in premium, breathable cotton. Designed with a button front half placket and box pleat, this dress can be worn by itself or layered over our Flared Single Pleat Pant as a matching set. Inverted pleat detail at back yoke, side seam pockets and side slits elevate this wardrobe staple.

 
 
 
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Button down shift dress in sateen twill. Notch collared. Release tucks at the back make for a refined detail. In seam pockets. 100% cotton Gentle machine wash Made in India

Chic, mid-waisted pants in defiant twill. Knife pleats. Straight fit. Side pockets. Belt loops. The pants are paired with this shirt. 100% cotton Gentle machine wash Made in India

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